Japanordic Elegance From H&M Home A/W 19
It's a quick despatch from me today, as I write from a swelteringly sunny Chatham.I'm really quite fond of H&M Home. Whilst I'm not in the habit of updating our home too often, it's brilliant for sourcing details and finishing touches, especially when you don't want to resort to the ever-popular Swedish flatpack store.Since launching a line of lighting and furniture last year, they've been going from strength to strength. The styling, courtesy of Tina Hellberg and Therese Sennerholt is literally too good not to share. I mean look at it.So, we may be bang in the midst of summer but here I am, sharing the latest additions to the H&M Home Autumn/Winter collection for 2019.
Following my recent post from Copenhagen in which Japanese culture and design were a common thread, this collection beautifully combines both Nordic and Japanese aesthetics. In this case, 'Japanordic' is an appropriate description of this style. And trust me, you'll be seeing more of it in the coming years. Nordic Minimalism is not dead, it's just becoming softer and warmer with a crafted, Japanese influence.
Soothing, sandy hues are a nod to the transitional phase as Summer turns to Autumn. Rich tones of cinnamon and burnt orange are woven through the textiles. Natural materials are left to shine in their rawest form. The collection features Ash wood benches, rattan storage, paper lighting and mango wood tables. And of course, I absolutely love the tone-on-tone styling which suggests a return to a cosy and cocooning home.
So we should really talk about the rattan planter and cabinet because, in my opinion, these are the heroes of the whole collection. An extension of the Safari range, they make for versatile pieces that would suit most interiors. Dark wood frames suggest a move away from the paler Scandinavian style and sustainable, woven rattan gives them an artisanal feel. And I love that you can store things other than plants inside them.
As is typical with Japanordic style, the focus is on the quality and form of the key pieces, with an uncluttered, considered interior to set it off.Cherry marble and polished brass bring a sense of luxury, toned down with uncomplicated, clean lines. Organic shapes are echoed in mirrors and opaque glass lamps, inspired by the Lily of The Valley. There are so many individual pieces you could take away and make work in your own home, too.
Well, I'm excited. Keep your eyes peeled for these new releases in the coming weeks.